About Rodrigo

Welcome to my personal blog and portfolio! I’m Rodrigo Gonzalez, and I created this website to give potential employers, clients or friends a look into my work and lifestyle. I am currently employed as an Assistant Manager of Digital Marketing at Calendars.com. In this role, I manage production, execution and reporting for the email marketing channel. Along with the email channel, I am deeply involved in the decision making process for promotional strategy and I also manage our predictive analytics platform to create highly targeted affinity email campaigns. As Calendars.com is part of the Go! Retail Group, I am now also producing, implementing and reporting on email campaigns for the ShopFuego.com site as well.

I graduated Baylor University in 2011 after studying journalism and business particularly public relations, marketing and management. Afterwards, I traveled to the UK to earn my Masters degree in media and public relations from the esteemed Newcastle University.

Throughout my time at both universities, I managed several PR campaigns for the following sectors: not-for-profit, manufacturing and tourism. After my studies, I managed the pages for two high-profile companies. First, I managed the page for one of San Antonio’s most reputable caterers, True Flavors Catering. Second, I currently maintain the WWE Network Facebook, Twitter, and Google+ page. Due to my educational and professional background, I have developed an extensive knowledge of the following practices: social media marketing, graphic design, SEO, AP-style editing, copywriting, media relations, Web design and reputation management.

Feel free to explore the website. Under the About section, you will find more information about my personal life and interests. Under the Hire Me section, you will find a prolific profile of my professional background. For writing samples, please refer to my Portfolio or my Blog. If you wish to get in touch with me, contact me through the website or email me at info@rodrigogonzalez.net

 

DSC_6749

My Biography

Let me start by citing one of my proudest achievements. In September, 2011, I ventured across the Atlantic to the United Kingdom in order to receive my Master of Arts in media and public relations from Newcastle University. Coming from a small city like Brownsville, Texas, I never imagined trekking across Europe or meeting peers from all …

View page »

My Resume (JPEG)

My Resume

  Rodrigo Gonzalez’s Resume (PDF)  

View page »

My Goals

Professional Goals Work for a PR or marketing agency. Reach 10,000 followers on Twitter. Create a successful nationwide PR campaign. Present a keynote speech on effective PR or social media efforts. Make a difference for any organization through CSR efforts. Personally organize a corporate or community event. Successfully manage a crisis, or better yet, avert …

View page »

What I’ve Read

Here are all the best books I have read regarding PR or marketing. If you have any questions about the content of these books or any suggestions, feel free to email me for a review, summary or recommendation. Shelfari: Book reviews on your book blog Brand Anarchy: Managing corporate reputation by Stephen… Brandwashed by Martin …

View page »

Where I’ve Been

This is mainly for fun and to give you an idea of where I’ve been all over the world. Hopefully, I can add some more locations to this map in the future.

View page »

Leave a Reply

Your email address will not be published. Required fields are marked *

183f1d5b4ed12ec95df3677d9e02bc05

The Latest Summer Wedding Food Bar Trends

Who doesn’t like to hit up the bar at weddings and I don’t mean for drinks. Food bars have been popping up everywhere this past year, and I’m not talking about your run-of-the-mill food bars either. Food bars also complement all of this year’s latest wedding trends, and it gives guests an entertaining experience as …

Read more